/yorkshire-candle-co

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The Yorkshire Candle Co

Yorkshire Candle Company is an independent home fragrance brand founded in 2014 - candle makers who built something real through hard work, dedication, and a commitment to quality that sets them apart from the wave of businesses that rode the candle boom and didn't survive it. Now investing in their own manufacturing space and expanding their retail presence across Yorkshire, they are a brand on the move. Their packaging has to keep pace.

about

Industry

Gifting & Home

Category

Embossing

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Retail Packaging

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Gold Foil

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Specialist Stock

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Bespoke Packaging

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E-Commerce

Timeline

4 weeks

clouds during daytime
challenge

The COVID period sent a wave of people into candle making. It's understandable - the barriers to entry were low, demand was high, and home fragrance felt like a category with room for everyone. The reality was more unforgiving. The market thinned quickly, and most of those businesses didn't make it through. Yorkshire Candle Company did. Not by luck, but by the kind of sustained dedication that turns a startup into a proper business. They purchased their own unit. They built their own manufacturing capability. They kept the quality high and the standards uncompromising - and the packaging had to reflect all of that. Sprint produces the retail packaging for Yorkshire Candle Company's range: gold foiling, special matt laminates, embossing, die-cut windows - techniques that demand precision and reward it visibly. It's low volume, high quality work. The kind of finishing where every detail is deliberate and nothing is done cheaply. Yorkshire Candle Company do a great deal of the design themselves - which is unusual and impressive for a brand at their stage, and it means the brief Sprint receives is already considered. Sprint's job is to bring it to life in print and finish, exactly as intended.

calm sky
snow capped mountains at daytime
impact

Founded in 2014, Yorkshire Candle Company have built something that endures. Where many candle brands that started around the same time have since disappeared, they have invested - in their own manufacturing space, in new automated production machinery, in expanding their retail presence across Yorkshire, with stockists including independent retailers in Leeds and Ilkley. The packaging Sprint produces is part of how Yorkshire Candle Company communicates the quality of what's inside the box. Gold foiling catches the light. Matt laminates give the surface a considered, premium feel. Die-cut windows let the product speak for itself. For an independent brand competing for shelf space against larger names, that kind of finish matters. They sell a lot of candles.

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